Every Detail Matters.*Annual TV Shootout Winner
The E7 is the fourth consecutive LG OLED to win the CE Week Shootout Title.Picture on Glass. A work of art.
The elegance of glass combines with the unparalleled sophistication of OLED for an image that appears to float in the air. Picture-on-Glass design places the incomparably thin, flexible, lightweight OLED panel against a simple pane of glass for a sleek design that's simple, sculptural and the very definition of innovative.Intense Color on Perfect Black
Picture night skies as dark as night skies themselves. Against the infinite, inky darkness of perfect black, colors pop and images come alive. LG OLED pixels are what make it all possible, each turning on and off individually for truly infinite contrast.Dolby Vision and Dolby Atmos(R). True Home Cinema.
LG OLED TV is the ultimate expression of a cinema-quality experience in the home. Premium content achieves the pinnacle of picture quality thanks to Active HDR with Dolby Vision . The Dolby Atmos(R) audio is just as impressive, surrounding the audience as in the most advanced theaters.Bring Big Screen Sound to the Living Room
Straight from state-of-the-art theaters to the home, Dolby Atmos(R) creates sound that can appear to come from anywhere. Crickets all around. Explosions from above. A villain laughing behind. With LG OLED TV, audio becomes an incredibly realistic, immersive experience.Dolby Access App
Experience Dolby Vision and Dolby Atmos on LG OLED TVs to turn your TV into an entertainment powerhouse.Enjoy the most HDR content
From brilliant brights to deepest darks, LG OLED TV offers the ultimate expression of high dynamic range. Unlike some other 4K televisions, LG OLED TVs support Dolby Vision , optimizing the picture scene-by-scene, as well as the new backward-compatible HLG HDR standard so viewers get more options for premium content.Gorgeous picture from every seat in the room
"The E7 OLED's picture just pulls you in and begs you to stare at it all day."Watch what you want, when you want
- Digital Trends, 9/19/17
Netflix Recommended TV recognizes Smart TVs that meet strict criteria for a superior Netflix experience, such as easy app access and new features. For the third year in a row, LG TVs have the distinction of being recommended by Netflix!SLING TV
Introducing A La Carte TV, the only live TV service that lets you personalize your channel lineup and save. Customize with your favorite extras like Sports, Comedy, Kids, News, Hollywood, Lifestyle and more. Watch 7 Days Free! Restrictions apply.
4K Ultra HD availability subject to your Netflix subscription plan, Internet Service, device capabilities, and content availability.